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Get the latest news, commentary and insights for the US reverse mortgage and property finance industries.
Founded by Shannon Hicks and now hosted by Gabrielle Hayen, HECM World Weekly is the nation’s longest-running weekly podcast, trusted by reverse mortgage professionals for news, insights and trends on the reverse and wider mortgage industry, property equity, wealth and retirement and much more. Brought to you by Lenderful Solutions.
Each week we also bring you Industry Leader Insights, where top industry influencers share what's happening at the cutting edge of the mortgage industry, and Food For Thought, our segment focused on professional and personal development for mortgage professionals.
This podcast is brought to you by HECM World, the leading independent media platform for the reverse mortgage industry in the United States.
Find out more and join our community of 6000+ industry leaders at https://hecmworld.com
For business inquiries, contact info@hecmworld.com
HECM World is owned and operated by Reverse Focus, a technology and marketing company that has supporting the reverse mortgage industry with full service digital marketing solutions since 2006. Find out more at https://reversefocus.com
Episodes
Jul 13, 2026
Jul 13, 2026
8 min
Who is the ideal reverse mortgage client today—and how has that changed over the past decade?
In this edition of Industry Leader Insights, Gabe Bodner, President of the 55 Plus Division at OneTrust Home Loans, explores one of the most important questions every reverse mortgage professional should be asking. As housing wealth grows, retirement planning evolves and attitudes toward home equity continue to shift, the traditional “last resort” borrower is no longer the only client worth focusing on.
Gabe discusses the rise of planning-based borrowers, why defining your ideal client can transform your marketing and referral strategy, and how loan officers can position themselves for the next generation of HECM borrowers.
Whether you’re looking to grow your business, refine your target market or better understand where the industry is heading, this conversation offers valuable insights into the future of reverse mortgage lending.
🔗 Read the companion article: https://hecmworld.com/2026/07/13/industry-leader-insights-the-ideal-reverse-mortgage-client-has-changed-has-the-industry-kept-up/
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